Stop re-explaining your business to AI every single conversation. Start using claude skills.
You don't need another AI tutorial.
You need a room full of people who are actually building.
Join the AI Captains Academy: https://skool.com/aicaptains (free)
Ready to go deeper? Free 5-day email courses:
→ AI Foundations Sprint: https://foundations.aicaptains.ai
→ Command Line Bootcamp: https://bootcamp.aicaptains.ai
If you've been frustrated with copy-pasting between ChatGPT, Google Docs, and Canva — only to get inconsistent, off-brand results — this changes everything.
In this step-by-step tutorial, I'll show you how to build a persistent AI assistant that actually knows your brand, voice, and customers using Claude Code's ClaudeMD files and custom skills.
What you'll learn:
• What "context amnesia" is and why it's killing your AI output quality
• How to create a ClaudeMD file that loads your brand rules automatically
• Why Claude Skills beat bloated system prompts (and how to build your first one)
• A complete 5-phase product launch workflow: positioning → landing page → lead magnet → email sequence → social hooks
• The "human in the loop" process that turns good AI output into great content
• Real costs of heavy Claude Code usage ($20 becomes $100-200/month — still cheaper than a VA)
No coding required. This is built for solopreneurs, online business builders, and anyone who wants to stop treating AI like a forgetful intern.
The future belongs to builders who can create their own solutions. Stop depending on others' platforms and start building your own digital empire. Become an AI Captain.
🔧 TOOLS USED IN THIS VIDEO:
Visual Studio Code (https://code.visualstudio.com)
Claude Code (https://claude.ai)
⏱️ TIMESTAMPS:
00:00 - Why most people only use 10% of Claude Code
01:37 - The "context amnesia" problem killing your AI output
02:24 - What we're building today (full product launch demo)
05:18 - ClaudeMD explained: Your AI's business brain
06:17 - Why too much context makes AI worse (and how to fix it)
07:19 - Claude Skills: Load the right context at the right time
09:21 - Creating your first ClaudeMD file (live walkthrough)
14:35 - Building a 5-phase product launch skill
19:16 - Human in the loop: Why you should never just post AI output
23:22 - Running the launch skill (watch it work)
30:23 - Real talk: What Claude Code actually costs
32:21 - Key takeaways and your homework
By the end, you'll have the framework to automate everything repetitive in your business — so you can finally be the strategist instead of the implementer.
For the algorithm:
Claude code skills
Claude skills
Claude code beginner
Say hi on X: https://x.com/jordanurbs
Substack: https://jordanurbs.substack.com/
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